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203 - The power audience & competitor insights, with Charlie Grinnell
Are you making strategic decisions based on information or inspiration?
In this episode, Charlie Grinnell, a former NFL player turned marketer, shares his insights on the importance of understanding the game, the players, and the rules before developing a marketing strategy.
Charlie discusses the value of knowing your audience and how it can make your internal processes much easier. He also emphasizes the need to take a holistic approach by considering both customers and competitors when making strategic decisions.
Additionally, Charlie shares his thoughts on finding inspiration within and…
The skinny
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