Latest / Sales is NOT a Dirty Word
Objection Handling Techniques That Build Trust
There’s a point in almost every sales conversation where the energy changes.
A prospect hesitates or a concern comes up and most salespeople immediately move into persuasion mode.
They reassure, justify and defend.
Because they’ve been taught that objections are obstacles to overcome instead of signals to understand.
In this episode, I unpack why trying to convince someone out of their concern creates MORE of the very resistance you're trying to avoid.
The moment a prospect feels managed instead of understood, the conversation stops feeling safe. And when safety disappears, so does honesty…
The skinny
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