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What to Do During the First 2 Weeks of January | Bathroom Break #87
The first two weeks of January are not business as usual…and treating them like they are can quietly sabotage your entire Q1.
In this episode of Bathroom Break, Jay and Daniel break down why early January is one of the most misleading times of the year for marketing performance. From flooded inboxes and short attention spans to false negatives on new tests, they explain what not to panic about and what you should be doing instead.
They cover why monthly goals beat quarterly planning in January, how to audit automations before they send the wrong signal, why remixing last year’s content often…
The skinny
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