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70: The Agile Marketing Revolution: Why Enterprise Brands Are Ditching Traditional Campaigns
Is your marketing team moving fast enough for today's market?
In this episode of Marketing, Demystified, host Jenn Mancusi sits down with Greg Kihlström, creator of "The Agile Brand" methodology and ICP Agile Certified Coach, to explore how Fortune 500 companies are elevating their marketing operations with agile principles.
Learn why agility matters and the practical steps to operationalize agile marketing in your organization. If you're tired of watching competitors outmaneuver you while you're stuck in lengthy campaign cycles, this episode is essential listening.
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The skinny
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