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Lisa Archer - Authentic Connections: The Heart of Real Estate Success

In this episode of the Built How Podcast, host Lucas Sherraden interviews Lisa Archer, a successful real estate agent from Charlotte, North Carolina. Lisa shares her two-decade journey in the real estate industry, beginning with her transition from banking to real estate, overcoming challenges during the 2008 financial crisis, and expanding her team across multiple states. Discover her insights on the power of social media, the importance of human connections, and strategies for growth despite market shifts, including leveraging open houses and nurturing a robust database.

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