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170: Unlocking the Potential of Local SEO with Expert David Forman

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In this episode of Imperfect Marketing, host Kendra Corman welcomes back digital marketing specialist David Forman, founder of Clarity Creative Group. David, with a rich background in website development and SEO, dives deep into the nuances of Local Search Engine Optimization (Local SEO) and its critical role in enhancing business visibility online.

Key points covered in this episode:

Defining Local SEO: Understanding the importance of Local SEO and how it differs from general SEO. David highlights the role of the 'map pack' in search results and strategies for effective…

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