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You Didn't Get Scammed. The agency did exactly what you hired them to do. That's why you lost.
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A health tech founder gets on a call with Dan last year. Good product. Real customers. Clinical workflow tool. About 90 seconds in, he says: "Dan, we've spent about $80,000 on outbound in the last year, and I have nothing to show for it."
Three agencies. Three.
First one: six months, $12,000 a month. Booked meetings - but with office managers when he needed the compliance officer and the CMO. Second one: cheaper at $5,000 a month. Burned his sending domain so badly his own sales team couldn't get emails delivered to prospects they already knew. Third one was still running…
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