Latest / AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 3: On Digital Video with Barry John, Head Of Sales Operations at Channel 4
In this week’s episode of the AdTech Heroes podcast, we discuss digital video with Barry John, Head Of Sales Operations at Channel 4.
Barry begins the episode by sharing more about his background in digital advertising. We learn that Barry has worked in digital advertising for 20 years, and he initially started in ad operations and digital display.
He explains that his focus has been on progressing and understanding how to develop technological solutions. Barry then goes on to discuss how he and his team have developed their roles as the digital industry has changed.
Viewing behaviours and…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.