Latest / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint / Beyond the Sale: Nurturing Customers for Long-Term Growth

Transcript

Beyond the Sale: Nurturing Customers for Long-Term Growth · Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint

0:01
Hello and welcome to the show. Today's episode is going to be
0:04
dedicated to Xena and all the other listeners who are online
0:08
chefs or Instagram vendors. Yeah, folks like that listening
0:12
to the show. And today we're going to look at
0:15
how sales or personal selling is the easiest way to grow SMEs and
0:21
by that I mean small and medium scale enterprises.
0:25
So I'm not talking about people like Antonio Lumenu and Dangote
0:31
and Oterdola and the likes. So yeah, so today's episode
0:36
dedicated to Zena and folks in the SME space.
0:39
Now to know or rather to to figure out why I'm using them
0:46
today is because it was my wife's birthday recently and I
0:51
got a phone number from her for a lady who does small chops in
0:55
Abuja. Now, my wife has a previous
0:58
history with this Small Chops outfit because, well, that's
1:05
just who my wife is, you know, parties, vendors, celebrations,
1:12
gifts, you know, that sort of thing.
1:15
So if I ever need a number for something, I mean, even though I
1:19
used to be a wedding photographer, if I need a number
1:22
for something, Small Chops, caterer, you know, blah, blah,
1:25
blah, I'd, I'd rather just ask my wife because she probably has
1:31
dealt with a couple, she has relationships with them and
1:35
she's going to be able to give me a better assessment than, you
1:39
know, me just trying to call up some of my old contacts back in
1:41
my wedding photography days. So I got the phone number from
1:45
her. Now I called up this vendor,
1:49
Let's call them vendor one. OK, No, let's not give any
1:52
names. So I called up this vendor and I
1:54
ordered some, excuse me, some small chops and made the made so
1:58
that we can celebrate my wife's birthday.
2:02
And I ordered it to be delivered to her office because wife is a
2:05
nice person. She likes to be cool with the
2:08
junior staff in the office and things like that.
2:10
So I figured even though, you know, we're broke and conditions
2:14
are not pure, I mean, anyhow, anyhow, shall at least let the
2:19
let the people in the office let them see something eat.
2:21
So that's what I was thinking. So I placed the order, had it
2:25
delivered to the office. Now when I called up the vendor,
2:30
I identified myself as wifey's husband and identified myself
2:36
as. I don't want to use my wife's
2:37
name on the air. So I identified myself as
2:39
wifey's husband. And I noticed a couple of
2:41
things. Number one, this vendor, the
2:45
small shops person, they didn't bother to confirm who wifey is.
2:50
Now let's pretend that the person that gave me the phone
2:52
number was not my wife. They didn't bother to confirm
2:57
who the referral source is, and I found that kind of odd.
3:02
But anyway, let me go on with the with the rest of the story.
3:05
So I identify myself as Wifey's husband.
3:08
Wifey is somebody who buys from them on the regular with this
3:13
phone call. Now you would have thought
3:14
they'll put two and two together to now know that they have my
3:18
wife's birthday and to do that. The reason why that's
3:23
significant is because if you're someone in this sort of
3:25
position, you're going to be able to achieve a couple of
3:28
things. Number one, once you're done
3:31
dealing with me, you can now call the referral source who is
3:36
wifey in this case and tell the referral source.
3:38
Hey, thank you very much. Somebody just called, they said
3:41
they got that number from you. Thank you very much for their
3:43
business. Thank you very much for your
3:46
giving our phone number out and for sending business our way.
3:49
The second thing that you're going to be able to do in this
3:53
case is to now wish this person who is a referral source, my
3:56
wife, wish her a happy birthday. And of course, none of this
4:00
happened because they didn't confirm who my wife is.
4:04
They didn't confirm who the referral source is.
4:08
Then I also noticed at the end of the call that they didn't
4:10
take my personal details, which is kind of odd because if you
4:16
don't take somebody's personal details, how are you going to
4:19
follow up in the future? Why should you follow up in the
4:22
future? You've been listening to this
4:24
podcast for any length of time. You must have figured out by now
4:28
that the whole point of following up in the future so
4:30
that we can get repeat business from this person who is calling
4:33
you now. Also so that you can get
4:36
referrals from this person who is calling you now.
4:39
Also so that you can maximize the customer lifetime value of
4:43
this person who is calling you. Now, you cannot achieve any of
4:48
these three ends if you do not take the person's contact
4:51
details. If you don't take the personal
4:53
details, at the very least take the person's name because the
4:56
person is the one who called into you or the person who
4:58
chatted you up. How are you going to be able to
5:01
call back to say what's up, how you been?
5:04
However it is that you choose to develop the relationship, that
5:07
is not going to happen. So in other words, when people
5:10
call you up like this and you don't have a system in place for
5:14
getting the person's contact details and storing the phone
5:16
number, you have just wasted that lead because the only money
5:20
that you're going to get is just that money that you have
5:23
collected. Now if the person happens to
5:26
call back in the future, like how Wifey does repeat business
5:29
for these sorts of people, it's not because you are good or you
5:32
are skilled in business. It's just because you are lucky
5:36
that a loyal customer has called up.
5:38
Then I also noticed something else which I thought was odd
5:43
because I'm not one for surprises if I'm I'm not
5:47
romantic. Well, I was going to say I'm not
5:49
very romantic, but my wife says I am not romantic at all.
5:54
Some folks here have the personality of of how to say it
5:58
again, the personality of a cardboard.
6:01
Yes, I've been told that that I have the personality of
6:03
cardboard. So I'm not a romantic chap.
6:05
So anyway, since I was trying to hook this up, I was kind of
6:09
nervous. I wanted to be sure that it
6:10
arrives on time and it has the intended effect.
6:13
Also because I needed to get there before wifey and the
6:16
people in the office step out to eat.
6:18
Because if they step out to eat and then the small chops and the
6:20
media media arrives, kind of defeats the purpose.
6:22
I mean, they'll be small surprise, but I need to get
6:24
there in time for lunch. So where was I?
6:31
So I noticed that they didn't. I was the one who was how far?
6:36
Don't forget, this is the phone number.
6:39
Don't forget, are we good to go? This is the person you're
6:42
supposed to call, you know, stuff like that.
6:44
And then after it was ordered, I was in a meeting anyway, so I
6:48
couldn't check my phone. But when I came out from the
6:50
meeting and I saw the call from my wife, I was like, oh, OK,
6:53
cool. Everything is there.
6:55
But I didn't get a call from these people and I didn't get a
6:57
confirmation SMS from these people, not even the usual.
7:02
Thank you very much for thank you very much for your business.
7:05
We delivered at so, so, so and so PM, you know, that sort of
7:07
thing. And also, I didn't receive any
7:11
texts or a phone call to be sure that Madame was happy with was
7:18
happy with the order. Now, some of you are wondering,
7:22
why am I sitting here today bad mouthing these people or tearing
7:26
them down? Is there any point to all this?
7:29
And yes, there's a point. In order for you to understand
7:34
the point that I'm making about this particular vendor in this
7:36
scenario, I want you to consider another vendor about a year
7:42
earlier. No, let's say two years earlier.
7:45
And was the same thing, wifey like this person because this
7:51
lady makes mad seafood. You know, you grill, what's it
7:55
called? You grill snail.
7:58
You grill shrimp, you grill that big one.
8:02
What's it called? Is it lobster or oyster?
8:04
Be something you grill all that, you know, all that every, every.
8:08
And then you make coconut rice and what else then?
8:13
Like these meatballs, but instead of it being made with
8:15
meat, they make it with the crab.
8:17
So crab balls and you know these fish, fish, fish things that you
8:20
fish people like. I don't eat fish, by the way.
8:23
So whether that other vendor, whether her food is good or not,
8:27
I have no idea. But wifey says it's the bomb.
8:30
Her friends say it's the bomb. So that's our wifey.
8:34
And this sort of person, you know, they are following
8:36
themselves like that. Like that wifey ended up
8:38
referring this lady to four people in the office.
8:42
That's people that I know. Because when when wifey thinks
8:46
you're legit and you're the issue, she sends out your
8:49
contact details to a couple of people.
8:53
By the way, if you have any customer like that, know that
8:57
this is a gem and hang on to that person.
9:00
Because for me, back when I was doing weddings, I had done
9:03
almost 20 weddings before somebody referred me.
9:06
And that's when I decided to think about my business and I
9:08
said, Kai, something is not right here.
9:10
How can I have done almost 20 weddings and only one person has
9:14
referred me? That was the beginning of me
9:16
learning about things like sales, personal selling and all
9:19
what not because I realized that there's a problem in my
9:20
business. So anyway, you have someone like
9:23
this who's referring you to two, 3-4 people.
9:26
Hold the person close. This is a good relationship to
9:29
have. So with the four referrals I
9:33
heard from wifey because wifey was impressed with how this lady
9:35
was handling her business. Now this person called up to say
9:39
thanks every single time wifey sent out a number.
9:43
So if wifey sent out a number today, the person called
9:45
tomorrow, this person will call next tomorrow.
9:46
They say thank you very much. And this happened so much that
9:50
this lady, I think was due. I think it was almost like
9:53
Christmas time. The lady sent to us small
9:55
something just to say thank you to wifey.
9:57
But of course, it wasn't stuff I could partake in because it was
9:59
the usual fishy, fishy, you know, stuff, you know, shrimp,
10:01
this, octopus that catfish this blah, blah, blah.
10:06
You know, all that messy stuff that you cat, you fish.
10:09
People like to eat. Anyway, So what happened
10:13
eventually was this. There was stuff going down at
10:15
the office and they needed to find a vendor.
10:21
And so somebody was like, hey, babe, you know, not your person.
10:25
She's not bad. How far Let's look out for this
10:27
thing and wifey say, hey, yeah, no problem.
10:29
I was thinking the same thing, but I didn't want to be as if
10:32
I'm trying to bring my own people inside.
10:33
My person said no, no, no, that she does good work.
10:36
So how far are we cool? Everybody said, yeah, we're
10:38
cool. So they called that Lady in.
10:41
And then that's how they're able to hook up this vendor for, to
10:44
cater for BOD was called board of directors, board of directors
10:49
meetings and blah, blah, blah and all these sorts of things.
10:52
So that was a very profitable relationship for that vendor.
10:57
The 1 from 2 years back. That's the fish lady, the
11:00
grilled fish, the, the grilled crabs, the everything.
11:05
It turned out to be a really profitable relationship for her
11:11
because she was handling not just the board of directors
11:14
catering, but then you know, different things that were going
11:17
on in the department. And that relationship remained
11:20
in place until the board was retired by the government
11:23
because you know how this government work is now the
11:25
government comes in and then you know, bra, they just dissolve
11:27
everything. So that's just Nigeria for you.
11:30
So that's how that contract ended.
11:32
But The thing is this, the older vendor from 2 years back,
11:38
because she was able to do relationship building with wifey
11:42
and four others, that's the ones that I know.
11:44
And because she was doing multi threading within an
11:47
organization. Multi threading is when you're
11:49
trying to settle into a space, but instead of having only just
11:51
one contact, you have multiple contacts.
11:53
So because this lady did relationship building and she
11:56
was doing multiple multi threading, she was able to get
12:00
hundreds of thousands in small, small, small recurring
12:03
contracts. Now think about it, what brought
12:06
her in was initially small, small stuff.
12:09
You know like 10K order, 15K order, 20K order.
12:12
Small small things. But because she played her game
12:15
right, because her phone game was tight, she was now able to
12:18
get to the level within the organization that if they call
12:20
her, what will enter her account is 800 K, 901 point something M
12:27
that was from 10/10 K. Now the moral of the story is
12:31
this the reason why I've gone over vendor one and vendor 2.
12:36
If you're on Instagram vendor or you're somebody in the small and
12:40
medium enterprises space, the difference between making one M
12:45
profit in your business this year versus making 1.5 M next
12:50
year or maybe two M next year. I know for big boys and big
12:53
girls, 1M for the whole year. I know it's small, but you know,
12:58
we all have to start from somewhere.
12:59
You know, there are people that are actually that are doing
13:01
like, you know, two, 203, three, 300K per month, you know, that
13:06
kind of thing. By the time you remove expenses,
13:09
you're not going to be up a whole lot.
13:11
But The thing is trying to grow your business sometimes is not
13:14
this masterful secrets, whatever, whatever.
13:17
Sometimes it's all these small, free, simple tactics.
13:23
So people in this space, this is something that you guys should
13:26
be doing. Before you start wondering
13:28
whether you should hire a coach or look for a mentor or start
13:32
doing Instagram advertising or start doing Google advertising.
13:36
Here are some small, free, simple tactics that you guys can
13:39
do in this space #1. When people call, you get the
13:45
personal contact details. You need the person's name.
13:50
Certainly, it might not be important, but at least for now,
13:53
to begin, you need the person's name.
13:55
You need this for relationship building and you need it for
13:58
follow up. Just like vendor #2 the fish
14:03
woman. The seafood woman was able to
14:06
end up catering for board of directors, and it turned out to
14:09
be an annual thing. Where was I Yes.
14:15
So get the contact details. This is how you do.
14:18
That's how you're going to get referrals.
14:19
You're going to be able to hook up repeat purchases, and you're
14:22
also going to be able to maximize the customer lifetime
14:25
value. Now, this is what customer
14:27
lifetime value means. I first spoke about it on the
14:30
podcast after I had left and I spoke about it on on the podcast
14:36
about my experience while I was in Carnal about the bread
14:39
vendor. So let me use that example
14:41
again. So excuse me.
14:42
So excuse me recovering from a sore throat.
14:48
That was I Yeah, cost of my lifetime value.
14:50
This is what cost of my lifetime value means.
14:52
Right now bread in Abuja is 2K. Now some people that sell 15,
14:58
I've not seen 1-2, but bread is like 152K.
15:01
I've only seen 22 for one loaf of bread.
15:04
Now let's say your profit on one loaf of bread is 600 naira.
15:09
If I walk into your shop and I buy one loaf of bread, the
15:12
profit you have made from me is 600 naira.
15:16
If I don't come back into your shop next week and for the rest
15:19
of the year, you might not think it's a big deal because after
15:22
all, you made 600 naira. Well, think about if I come into
15:26
your shop today and I buy one loaf of bread and you make 600
15:31
naira, but then I come back into your shop 100 times over the
15:39
course of the year, and each time I come, maybe I buy two or
15:43
three loaves of bread. Each time I take one loaf of
15:46
bread, what you're making is 600.
15:48
If I take two, you're pocketing 1002.
15:51
All that small, small 6600 naira starts to add up.
15:55
If you don't believe me, you can do the math by yourself.
15:57
I'm not good by doing about doing rough math on my head like
16:02
that, but just think about it. So 600 naira every time this guy
16:06
enters your shop, he enters four times in a month.
16:09
That is 2400. If my math is correct.
16:12
If my math is wrong, sorry, my math teacher, I hope she's not
16:17
listening to this episode. So if that 2400 per month, so
16:23
let's multiply 2004 a month times 10.
16:26
And what is that 2004? Is that 24 grand?
16:30
So that's 24 grand. Let's just stop at 10 because
16:32
that's easier for me to manage. So that's 24 grand on top one
16:36
customer. So you can see how the magic is
16:40
not that somebody bought from you now, the magic is when
16:44
somebody buys from you now and the person comes back next week,
16:46
next tomorrow. And then the person tells wife
16:48
you can go and buy from here. And then they tell moms you go
16:51
and buy and then you know, they hook you up to more people.
16:56
That is the magic and that's what we should be going for.
16:58
For those of us who are in the SME space, for people who are
17:01
playing in the big boy space, some of sometimes these things
17:04
are a bit harder to rig up by the SME space.
17:06
These ones are quick, quick, quick, quick, easy wins that you
17:08
can just be hooking up like that.
17:10
It doesn't take too much, too much you think about.
17:14
That's the goal. So get their contact details.
17:19
It allows you to hook up a whole bunch of this stuff that we've
17:21
been talking about here today on on previous episodes in the
17:24
podcast #2 call referral sources to say thank you because this
17:30
leads to more referral business. It blows my mind how many people
17:34
do not call to say thank you for the referral.
17:36
I currently have a client I'm consulting with right now and
17:39
it's one of the things I'm trying to drum into the the
17:43
sales team's heads. They'll say, oh, this person
17:45
came from so, so, so and so. And I'll say, OK, did you call
17:48
Madame Drama to say thank you? No, I'm like, why haven't you
17:51
called Madame Drama? Madame Drama did business with
17:54
us. The money that we collected from
17:56
her was two point something. M, doesn't it make sense that if
17:59
Madame Drama says, OK, Chuku, call these people, should you
18:03
call Madame Drama and say thank you very much?
18:05
We spoke to OK Chuku. Now we appreciate your business.
18:10
I don't know why this thing doesn't make sense to to a whole
18:15
to a whole bunch of you. If somebody makes a referral,
18:18
call the person up and say thank you.
18:19
Mahami Drama, your brother just called.
18:21
Thank you very much. Blah, blah, blah.
18:23
Small talk how the children has business.
18:25
OK, thank you. I'll let you know how things go
18:28
with with your brother. When everything is over and the
18:33
brother is happy, call up again. Thank you very much.
18:35
I appreciate the business. This is what we do to hook your
18:37
brother up. Thank you very much.
18:39
Thank you that we have now become your family provider.
18:41
I really appreciate it. God bless you, Ma.
18:44
That's not a hard call to make. You don't want to spend too much
18:47
money making those sorts of calls.
18:49
Call up referral sources and say thank you.
18:52
When you say thank you to someone who has done a referral
18:54
before where things happen, they start referring you to more
18:59
people because people like being valuable in their network.
19:03
So call up and say thanks #3 call up when you get these
19:11
people's contact details and after you've called to say thank
19:14
you for those people who refer, call up around birthdays.
19:20
Madami Drama, how now are you there?
19:22
Congrats as always your birthday.
19:24
I saw it on the ground. God bless you.
19:25
Long life, prosperity, a basket full of children, plenty of
19:29
money in Jesus name. Amen.
19:31
Simple phone call. Call up again around naming
19:35
ceremonies. Madami drama gives birth.
19:37
Call up. Ah Madam, we thank God though.
19:39
I saw the good news. Just call to celebrate with your
19:41
family. How's your husband, blah blah
19:43
blah. Call up around promotions.
19:46
Call up around what else? You know, stuff like that.
19:52
Some of you might ask, how am I supposed to know this
19:54
information? It's very simple.
19:57
If you got the contact details and you got their names and you
20:01
store the number, every time this person does WhatsApp status
20:04
update, you will see the you will see the update.
20:07
That's how you know when Madame Drama gets promoted or when she
20:11
has just given birth. That's how you know to call and
20:14
say Madame Drama, what's up? Are you there?
20:16
I just saw this update. To God be we thank God.
20:19
To God be the glory. He has done great things for us.
20:22
That's how you know how to handle those conversations.
20:24
It's from watching WhatsApp status.
20:27
Apart from that, eventually you and Madami, you begin to flow.
20:31
After a while, you know her name and surname and you'll get her
20:34
Instagram handle. You'll now be watching her
20:36
things on Instagram and that's how you will see when she has
20:39
been promoted, she has moved to a new house or whatever.
20:42
Also, there's LinkedIn. LinkedIn, that's where I like to
20:45
play most of the time. So I make sure that I follow
20:49
everyone on LinkedIn. In fact, office promotion on
20:52
when she goes to a new organization, that's how you're
20:58
going to know. Most likely you'll see it on
21:00
LinkedIn. I don't think people put office
21:02
promotion on Instagram. So yeah, LinkedIn, Facebook,
21:06
that's how you're going to know all these things.
21:08
You don't have to be a mind reader.
21:11
Get people's contact details, call them up once in a while.
21:17
Eventually you get to know more about them, follow them on
21:19
social media and then this is how you're going to be able to
21:22
know all the stuff that's going on in their lives.
21:26
Now the whole point of all this WhatsApp status, Instagram,
21:28
LinkedIn, Facebook, blah blah blah, it's all relationship
21:31
nurturing. The whole point of relationship
21:33
nurturing is that Madame Drama will send you more referrals.
21:38
Apart from that, that you do more repeat business, she will
21:40
call you up again. The whole point of relationship
21:43
building is also to maximize customer lifetime value.
21:47
You're going to make your biggest chunk of change not if
21:52
Madame Drama buys from you one time, but if she buys from you.
21:54
This year she bought three times in a year.
21:57
Next year she comes five times. Maybe the after that she only
21:59
comes twice. If each year she's referring you
22:01
three or four people. Like do the math in your head.
22:06
Another thing, call people up, those of us in the SME space to
22:10
confirm delivery. Madami Jumma, how far?
22:14
I sent by Okada rider to your house.
22:15
He was supposed to have been with you at 3:30.
22:17
Did you get the order? Oh, OK.
22:20
Well, thank you very much. I just called to confirm enjoy
22:23
your meal or enjoy your whatever and then call later on to
22:27
confirm that the customer is satisfied.
22:30
The reason why this step, step four and step five, call to
22:33
confirm delivery status and then call to confirm customer
22:36
satisfaction. The reason why it is very, very
22:38
important especially in Nigeria is because in Nigeria nobody is
22:42
doing this. Being frank with you guys, your
22:45
competition is not doing this. Your competition will call your
22:47
Carter guy, give the order, send out the order and then that's
22:51
it. If the organization tries like
22:57
like the bus companies, if they try, they'll send you a text
23:00
message saying dispatch order sent to so, so, so, so, so pram
23:04
they'll send the order. So people who are trying, that's
23:06
what they're doing. Dispatch order.
23:08
You don't just send that automated text message call.
23:12
Okada was supposed to have been with you.
23:14
Delivery guy should have been with you at 3:30.
23:16
Didn't get there. Hope everything was complete,
23:18
nothing was missing, hope you're satisfied, blah, blah blah.
23:21
Do it because nobody's doing it. It will set you apart then
23:25
schedule all these things we're talking about schedule them on
23:29
your phone put notifications because people forget if you
23:33
delivered to Madam E drama today, today was the party.
23:36
Put a notification on your phone for two days later, ping him
23:40
call Madam E Drama agenda customer satisfaction phone call
23:44
and they call up my name E Drama.
23:46
How was the party? I hope my people showed up on
23:48
time. I hope there was no problem,
23:50
blah blah blah. Have that conversation and then
23:53
finally, those of us in the SME space, make sure that you
23:57
qualify all opportunities. This is what I mean.
24:00
Qualification is a process where you're talking to somebody,
24:03
you're trying to figure out who is this person, what do they do?
24:06
What are they're about? What's the problem they're
24:08
trying to solve? What's the vision that they're
24:09
working towards? We need to find out all these
24:11
things. The reason why we should find
24:14
this out is because all these small small 10K orders, 20K
24:18
orders can actually lead to bigger engagements in the
24:23
future. Like I told you about the older
24:25
vendor, it is from small small orders.
24:28
Why few calls order 10K, somebody else will call order
24:32
20K, another person will call order 5K.
24:35
That all those small small ones is what led to other 100K1M kind
24:42
of business. It's a lot of work to be calling
24:46
people. We shouldn't just be building
24:48
relationships with everybody up and down.
24:50
We need to build relationships with people who are worth the
24:52
while. The only way you will know who
24:54
is worth the while is if you engage in the 1st place.
24:57
It is when you engage in the 1st place that you now know that,
24:59
OK, this person is a Tacheria customer, let me delete this
25:03
person, not worth my while and you will think that OK, this or
25:06
that customizer, no, they're going to come up.
25:08
Let me keep this phone number. It can turn into something in
25:10
the future. Engage with everyone when you
25:16
know who they are, you know who to delete, you know who to put
25:19
your rotation and you know who to escalate.
25:22
That's how it works. Now the answer to the question,
25:25
is this about below on my part? No, it's not.
25:29
It's just that I've had an interaction with a vendor.
25:32
And I think that this is a relatable case study that shows
25:38
you guys the reason why I make the episodes that I make and the
25:42
kind of topics that we talk about over here on the podcast.
25:44
And to show you how sometimes business growth does not need
25:48
you to call a consultant and be paying hundreds of thousands of
25:51
naira. They're just some small, small
25:53
things that you can do that you hear on this podcast, that you
25:56
hear on other people's podcasts or that you hear on YouTube.
25:59
Just take it wrong with it and it can boost your business
26:02
small, even if you grow from one M to 1.5 is something that 500K
26:07
extra is something if you go from one M to two M, you know,
26:10
to God be the glory. Dublin is actually quite good.
26:13
Dublin and tripling. That's quite good.
26:17
So Oh yes, finally, another reason why I made this is
26:19
because when I run into some of you, especially those of you who
26:24
are Instagram vendors, you complain that everything that I
26:26
say on the podcast is really geared towards people who do
26:29
stuff in the real world who go and talk to people and blah,
26:31
blah, blah. And I don't talk to online
26:33
vendors. So today's episode was dedicated
26:36
specifically to Xena and the rest of you who are online
26:39
vendors. Since I don't talk about you
26:41
guys all the time or talk to you guys all the time, here's one
26:44
episode where I've given you guys seven or eight simple
26:47
things that you guys can do to boost your businesses.
26:52
So the next time I run into one of you, I say I don't say
26:55
anything about online vendors. I'll say, hey, it's a lie.
26:57
Refer back to this episode and there's some juicy Nuggets here.
27:00
So thank you very much for your time and attention.
27:03
Let's call it a wrap. Connect with me on WhatsApp.
27:07
My phone number is 08064662140. The country code is lost 234.
27:14
For those of you who are not Nigerian and then connect with
27:16
me on LinkedIn. My name is Tavishima Ayede.
27:19
That's the you check the link where you're listening to this
27:23
episode so you can get the correct spelling of my name so
27:25
you can find me. My e-mail address is going to be
27:27
there as well. So thanks for your time and
27:29
attention. I'll catch you guys at the next
27:30
episode. And please, online food vendors
27:33
online, you sell pyjamas online you sell children's math sets,
27:39
or you sell small shops, whatever.
27:42
These are simple things that you guys can do to grow your
27:45
business for free. It requires you to have nothing
27:48
else but the mobile phone that you already have.
27:52
So I'll catch you guys in the next episode.