How Tori Rowe Built an AI Operating System for His Entire Agency
This episode features Torii Rowe, a Foxwell Founders member and agency operator who has quietly built a near-fully automated media buying operating system using AI. Tori dives in on how he uses Claude to ingest over 9 billion rows of client data to surface creative and media buying insights no human could pull manually. He walks through standardized naming conventions as a prerequisite for querying data across all clients, along with practical advice on where media buyers should spend their time, and the 1 tool all agency owners should be using to talk through their business problems with AI…
The skinny
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