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EFR 950: The Fitness Industry Has Lost the Plot (And We're Calling It Out) with Kenny Santucci
Everyone seems to be chasing the next breakthrough: the newest biohack, recovery tool, supplement, wellness trend, luxury gym membership, or productivity hack. Yet the people who appear happiest often have something much simpler—a clear purpose, meaningful relationships, a strong body, and a life built around things they genuinely enjoy. Kenny Santucci returns for a third appearance, but this time the format is different. This is two longtime friends sitting down for an unfiltered conversation about the current state of fitness culture, gym innovation, entrepreneurship, wellness trends…
The skinny
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