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Marketing Strategy vs Marketing Tactics

Marketing Strategy vs Marketing Tactics

In this short and fast-paced episode, Scott Wilson gives you a four-step framework for getting your marketing working in tough economic times.

Here's a snapshot of what you will discover in Marketing Strategy vs Marketing Tactics:

* What is Marketing? - what Scott learnt at a seminar in the early 2000s helped him understand marketing.

* Marketing Strategy vs Marketing Tactics - in 2022, many businesses focus on tactics without understanding the strategy. If you like winning, listen to this.

* Strategy First Thinking - what you MUST do first as a…

The skinny

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