Bruce Vojak — The Hourglass Model of Breakthrough Innovation
Most companies think innovation is a straight line. Bruce Vojak spent years studying the people who prove otherwise.
Bruce Vojak is co-author of Serial Innovators: How Individuals Create and Deliver Breakthrough Innovations in Mature Firms (Oxford University Press). In this bonus episode of The Innovation Show, he joins Aidan McCullen for a focused look at the Hourglass Innovation Model — the descriptive framework that maps how serial innovators actually move from an interesting problem to a flawless product launch.
In this conversation, Bruce reveals:
Why the Hourglass Model is descriptive…
The skinny
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