Using AI in Sales - The Do’s and Don’ts

Sales is NOT a Dirty Word · Jun 26, 2025 · 14m

If you’re alive and breathing, you probably haven’t been able to escape all the conversation about AI taking over the world.

There have been some crazy predictions - including that AI will replace sales people.

After 15+ years of experience in the sales space as well as many clients using AI in the sales space right now, I’ve got a lot to say on this topic.

Listen in to Discover:

Why AI-generated content and outreach feels so cringey

The few places AI actually does help in sales without wrecking trust

What it REALLY takes to close $25k to $1M deals (hint: it’s not ChatGPT)

A cold outreach…