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Why Most Trade Shows Fail to Generate Sales | HLTH 2026
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Spending $40,000 on trade shows only to return with a spreadsheet of names and zero qualified pipeline? That's a conference strategy problem.
Attending HLTH 2026 in Las Vegas could put your HealthTech company in front of potential buyers, investors, strategic partners, and industry leaders. But showing up without a plan doesn't guarantee meaningful business opportunities.
In this special episode of Seriously Don't Do That™, Dan Griffith, Founder & CEO of Greater Gain Group, and Ben Griffith, COO, break down how to turn a major healthcare conference into a structured B2B sales…
The skinny
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