Latest / Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
What’s Your First Step To Partner With CRM?
Partnering with CRM teams requires strategic alignment. Elliot Tsai, Senior Growth Manager of SEO and ASO at TextNow, shares his approach to cross-functional collaboration. He emphasizes understanding CRM user journeys and templates first, then identifying content gaps where SEO articles can enhance customer communications, ultimately creating a more cohesive user experience across touchpoints. Show Notes
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