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How to Protect Your Business Name With a Trademark
Protecting your business name starts with understanding trademark rights, registration, and the risks of building a brand without proper legal clearance. Trademark attorney Natalie Nguyen, founder of Pro Legal, joins John Jantsch to explain why forming an LLC or securing a domain doesn't guarantee trademark protection, how to research a business name before launching, and why a trademark strategy should support your long-term business goals. From USPTO searches and trademark registration to infringement and enforcement, discover what entrepreneurs and small business owners should know to…
The skinny
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