Dovetail: Caitlin Burns on the "how and why" of content at scale
On episode #37, Jimmy speaks with Caitlin Burns from Dovetail. They discuss:
- How Caitlin scaled content production to 50 articles/month- Her process for making sure every piece is reviewed by an SME- Why she's rolling our her content strategy in distinct phases
👉 You can follow Caitlin Burns on LinkedIn here: https://www.linkedin.com/in/caitlin-burns-75a879a7/
👉 You can learn more about Dovetail here: https://dovetail.com/
The skinny
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