140: How To Create Buzz With Your B2B Marketing w/ James Snider
“As B2B Marketers, Our role is to help by creating a huge buzz within our target organizations.”
This is exactly what James Snider does every single day with his team at Punch!
James started this process by diving into creating personalized videos for prospects with Vidyard.
His organization found huge success sending these videos. For every 20 videos they sent, they booked 1 meeting. They eventually installed 5 mini studios within their offices for sales reps to record videos to send to prospective customers.
That’s pretty impressive. But they didn’t stop their creativity there. They began…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.