Why Does AI Mention Some Brands and Not Others? Our Q2 Search Report
This week we discuss Victorious' new quarterly search report and unpack some of the findings. Learn what separates the handful of companies AI names from everyone else it merely recognizes, and why closing that gap happens on the parts of the web you don’t own.
What you’ll hear in this episode:
Why AI recognizing your brand and AI naming your brand are two different things: 96% of brands were described accurately, but 89% don't show up in category answers
The signals that do predict a mention: referring domains and third-party web mentions led, while SEMrush Authority Score, Knowledge Graph…
The skinny
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