Latest / Education Marketing Leader with Chris Rapozo
How to Market to First Generation College Students - A Conversation with Kristin Nichols
In the latest episode of the Education Marketing Leader podcast, I sat down with Kristin Nichols, Founder of Nichols Higher Education, to discuss a topic that many of us are interested in:
๐๐๐๐๐ก๐ข๐ง๐ ๐๐ง๐ ๐ฌ๐ฎ๐ฉ๐ฉ๐จ๐ซ๐ญ๐ข๐ง๐ ๐๐ข๐ซ๐ฌ๐ญ-๐ ๐๐ง๐๐ซ๐๐ญ๐ข๐จ๐ง ๐๐จ๐ฅ๐ฅ๐๐ ๐ ๐ฌ๐ญ๐ฎ๐๐๐ง๐ญ๐ฌ.With the enrollment cliff looming,
Kristin underscored the untapped potential within this demographic.
Drawing on over two decades of experience working in higher-ed, she shared how institutions can authentically connect with these students, ensuring they feel seen, supported, and included.
๐ Key Takeaways:
๐ค Understand Their Uniqueโฆ
The skinny
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