WHY CAN'T WE ASK SMALL BUSINESSES FOR DISCOUNTS?

UN•THERAPY · Jan 23, 2026 · 57m

Hey UN•THERAPIST,

I need your help. UN•THERAPIZING something…

📌 Let me ask you a question. Do small businesses really believe that people shouldn’t ask for discounts or coupons?

Because let’s be honest, every big brand we shop with BJ’s, Costco, Fashion Nova you already know the first thing we’re doing is hunting for a promo code. No shame.

📌 So why does that conversation suddenly feel uncomfortable when it comes to small businesses?

Now granted, we do understand there's a difference. Smaller budgets. More sweat equity. A lot more risk. A lot more personal investment.

But here’s the real…