Latest / The Enrollment Clinic
From Vanity Metrics to Real Results: Rethinking Higher Ed Marketing
In this eye-opening episode of The Enrollment Clinic, we sit down with Robert Kadar, Senior Director of Marketing at Yeshiva University, to challenge one of higher ed’s most sacred cows: the lead form. Robert reveals the data behind why 85–90% of enrolled students never filled one out — and why most universities are optimizing their digital marketing for the wrong audience.
We unpack:
The fatal flaw in most higher ed ad strategies
Why your lead gen obsession may be costing you quality applications
The shift from form-filling to intent-tracking
The overlooked power of audience targeting and…
The skinny
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