Fail Fast, Move Faster: Competing in the AI Commerce Gold Rush (Destaney Wishon, CEO and Co-Founder of BTR Media)
You’ve built BTR Media into a 9-figure business with a 95%+ client retention rate — without chasing growth for growth’s sake. What has been the hardest part of scaling while staying true to your people-first and relationship-first philosophy?
You describe BTR as the “Ritz-Carlton of Amazon Advertising.” What does that look like in practice, both for your clients and your team?
You’re passionate about helping others overcome limiting beliefs. What’s one limiting belief you personally had to break through as a founder, and how did it change the way you lead today?
The future of retail media…
The skinny
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