Latest / Brand Formula: An F1 Marketing Podcast
Australian GP | Apple TV v Sky & AI Sponsorships
Welcome to Brand Formula: An F1 Marketing Podcast. We are Mordecai and Elyssa, your hosts with 30 years of combined marketing experience and a genuine love for this sport. One of us has been watching since childhood. One of us was converted by a pandemic and a Netflix show. Both of us have opinions.
Episode one and we are straight into it. Australia delivered a race weekend with a lot to talk about, and we are not here for the race recap. We are here for everything happening around it.
Apple TV made their F1 debut this weekend and we have thoughts. The product? A genuine upgrade. The launch?…
The skinny
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