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Latest / The Marketing Millennials

Marketingland Special Episode: Exploring Advertising Mental Models, with George Mack

The Ad Professor, George Mack, is a leader in advertising, and guess what?

He uses 10 mental models to build his ads that convert…and he breaks down EACH ONE in this special edition episode from our session at Marketingland on October 3rd.

The secret lies in the triad of art, science, and math, but you’ll have to listen to the full episode to get the 10 mental models.

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01:05 Understanding the Three Components…

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