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Episode 223 – The Hidden Psychology of Sales | Jonathon Grantham

In Episode 223 of Call The Damn Leads, Drewbie Wilson sits down with Jonathon Grantham to explore one of the most fascinating conversations ever featured on the show—corporate sociopathy, business psychology, and the hidden personality dynamics that influence major business decisions.

Jonathon shares a jaw-dropping story involving a £5 billion outsourcing contract where a last-minute contract swap resulted in an 80% pricing mistake that continues to impact the company years later. From there, the conversation dives deep into how personality traits influence leadership, negotiations, sales…

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