99: AI Recommendation for Med Spas: Why Google Rankings Aren’t Enough
AI Search for Med Spas: Why Google Rankings Aren’t Enough
Ranking #1 on Google is no longer the whole story. A 2026 Washington University study found that nearly 30% of the domains cited in Google’s AI Overviews weren’t on the traditional first page of search results. So your med spa or wellness practice could have strong SEO, rank well for an important service—and still be overlooked when a prospective patient asks AI who they should trust.
In this episode of Worth Your Salt, Jennifer Orechwa sits down with John Colascione, Founder & CEO of SEARCHEN NETWORKS®, to unpack what AI search…
The skinny
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