Latest / The Buyer & Seller Podcast with Fexingo: Business Brokers, Exits, and Private Sales Explained
Why a Local Gym Sold at 400x EBITDA with Membership Retention Data
Lucas and Luna drill into a surprising small-business exit: a single-location gym in suburban Denver that sold for 400x EBITDA. They unpack the specific data set that drove the multiple — not just recurring membership revenue, but cohort-based retention models and lifetime value projections that private equity firms value far more than equipment or real estate. Lucas explains how the gym's owner used a simple tool called CohortFlow to track monthly churn by sign-up year, and how that data package became the deal's centrepiece. Luna asks whether the multiple is sustainable or a…
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