Where I'd Spend My Money If I Were Building My Styling Business Today

The Six Figure Personal Stylist Podcast | Build and Grow Your Styling Business · Oct 29, 2026 · 25m

I recently worked with a stylist who spent $8,000 on a complete rebrand. New website, custom logo, photoshoot, the works. She'd already been in business for several years, and in the six months after that rebrand, she didn't get a single new client inquiry. The problem was that her messaging wasn't clear, and she'd spent thousands of dollars trying to fix something that a new website was never going to solve.

I've been having a lot of conversations lately with stylists who have invested in their businesses and feel like they have very little to show for it. I understand why they're hesitant…