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Dakota Events Playbook: Episode 1
Welcome to the Dakota Events Playbook — a new series on how Dakota builds the in-person events (Dakota Cocktails, Dakota Conferences, and Data Summits) that drive real relationships with investors and allocators.
In this first episode, Dakota's two in-house events experts, Catherine and Dominique, break down the roadblocks that keep firms from ever getting an event off the ground:
Answering "who, what, when, where, and why" before anything else
Why too many opinions and approval layers kill momentum
Starting small instead of chasing a big vision from day one
Setting a per-head budget that…
The skinny
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