Latest / Talk Copy to Me | Content + Copywriting Podcast
Lazy and Strategic Sales Launches with Kristin Macintyre
How do you feel about writing sales copy or planning a sales launch?
In this episode, Kristin and I will discuss:
What a lazy launch is and how you can learn so much from them for future strategic launches
What Kristin learned from her own lazy launch and how she shifted her upcoming launch based on the information she learned from the first launch.
How your clients (and VOC research) can help you determine what the product will look like when it launches and how your messaging gets marketing to your ideal audience
There’s a massive amount of copy that goes into any sales launch. Think: Sales…
The skinny
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