MYB097: How to Create a Simple Lead Magnet That Actually Wins You More Customers
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin pull back the curtain on one of the most overlooked marketing tools for small businesses: the lead magnet.
If your website isn't collecting leads, or your lead magnet is sitting in a folder doing nothing, this is the episode for you. Ben and David break down what a lead magnet really is, why it matters, and how to create one that does more than gather email addresses. It builds relationships and leads to real sales conversations.
They also dive into the common mistakes businesses make with lead magnets, how to…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.