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Are Quizzes the Future of Lead Gen? | How AI Is Powering the Next Marketing Revolution with Josh Haynam
From college startup to 8,000 paying customers, Josh Haynam has built one of the most enduring SaaS success stories in digital marketing. In this episode of Revenue Rascals, host Michelle Terpstra unpacks how Josh turned curiosity, psychology, and customer obsession into Interact: the quiz platform fueling over 100 million leads worldwide.
Josh shares how he built Interact from scratch, scaled it through market shifts, and created a business model that thrives without traditional direct sales. Together, he and Michelle dive into how AI is transforming quiz creation, why simplicity outperforms…
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