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043 | Renee Griffith, HeartSwell Co on changing her business name, finding a voice within your brand and why she scraped her product line and started anew

Renee Griffith, the founder of HeartSwell, designs and creates her products using her original hand lettering style, incorporating patterns, colors and textures inspired by her deep love of the ocean and lush landscape where she lives in South Florida. Renee is a TSBC alum who has attended our Paper Camp Conference twice, once when she was starting her business and a second time after she had revised her line and rebranded her company.

On today's episode we're talking about why she changed her business name, how she nurtures relationships with customers and the importance of finding your…

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