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Stanford Habit Expert: Why You Can’t Focus, Why To-Do Lists Fail & How to Become Indistractable | Nir Eyal
Most people blame their phone for destroying their attention. Nir Eyal says the phone is often only the outlet, that 90% of distraction begins with something happening inside us, and that the real solution is not deleting every app but learning to manage discomfort, plan our time and challenge the beliefs keeping us stuck.
Nir Eyal is a behavioural design expert, former lecturer at Stanford Graduate School of Business and Stanford’s Hasso Plattner Institute of Design, and the author of Hooked, Indistractable and Beyond Belief.
He first revealed the psychology companies use to create…
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