Adaption & Optimism in Fintech - Martha Salinas | Chief Commercial Officer at TreviPay
How can a technology company change to meet the rapidly evolving needs of its customers? On the latest episode of To the Point, Ethan Whitehill, President & CSO of Crux, speaks with Martha Salinas, the Chief Commercial Officer at TreviPay, about market segmentation, adjusting services, and thoughtfully utilizing AI to deliver improved customer experiences. With a background in economics and international development, Martha initially joined TreviPay to gain private industry experience but has provided an essential perspective in the global B2B fintech company for over 30 years.
Get to the…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.