
How to Build Brand Loyalty | Kara Salazar of Southwest Airlines
Welcome back to the Marketing Happy Hour podcast, and thank you for tuning in to Season 6! This week, Erica and Cassie chat with Kara Salazar, Social Business Specialist at Southwest Airlines. We last interviewed Kara during our first Clubhouse session in April of 2021 when she was working in the beauty industry at European Wax Center, so it is truly a treat to speak with her again and catch up on everything that has happened since! In her conversation with us, Kara shares actionable tips around building brand loyalty through authentic customer touch points and interactions across social…
The skinny
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