Ep 1: How to Work With a Marketing Agency
In this episode, Jay and Sarah dive deep into the frustrations CEOs face when working with marketing agencies and why so many partnerships fail. Drawing from years of experience, they debunk common misconceptions and share actionable strategies to turn these relationships into revenue-driving collaborations. You’ll learn:
How to define your goals and KPIs before hiring an agency to ensure success.
Why treating your agency as a partner—not a vendor—leads to better outcomes.
The communication strategies that prevent ghosting, frustration, and wasted budgets.
How to evaluate your agency’s…
The skinny
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