
Expanding Digital Service to Members
Delivering the best member service at credit unions was once totally dependent on face-to-face relationships, and while that is still important today, the digital transformation has upended what constitutes personalized service. The balance between a human high-touch level of service and digital ease is now table stakes in lending.
Cherly Purrington, Chief Lending Officer at ACFCU, shares her experience in building new digital systems that bring both high touch, security and ease of use to members.
Join us as Jeff and Cheryl discuss:
The model of ITMs (Interactive Teller Machines) in bringing…
The skinny
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