Why Your Gym Should Send More Emails Now

Gym Business Coach Podcast · Dec 14, 2023 · 11m

Ever thought sending too many emails or texts to clients was a big no-no in marketing your gym? Well, you’re not alone. It’s a common fear among gym owners that they would bother clients with too much communication and make them opt out.

But the real business of gym marketing isn't about preventing opt-outs - it's about driving sales.

Your revenue actually directly relates to the number of offers you make. If clients don't know what you're selling, they can't buy. And you definitely can’t wait for them to come asking - that just doesn't happen.

You need to be proactive, even aggressive, in…