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Innovating for Impact: Marketing Strategies in Higher Education
The Future of Higher Ed Marketing: Personalization, Tech, and Student Well-being
In this episode of Higher Ed Marketing Insider, host Will Scott talks about changes in higher education marketing.
He explains how technology and personalization are becoming more important.
Scott also discusses the need to focus on student well-being and mental health. He touches on the ethical concerns of using AI and data. Finally, he talks about the importance of being flexible and inclusive in marketing strategies to create better student experiences.
00:00 Introduction to Higher Ed Marketing Insider
00:08…
The skinny
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