Latest / Hybrid Fitness Report
How CrossFit Built The Fitness World HYROX Needed #48 with Calum Marsh
New York Times journalist Calum Marsh joins Jude and Paul Reynolds to explore how CrossFit grew from a backyard barbecue into a global fitness phenomenon, and how the world it created helped HYROX thrive.
Calum explains why CrossFit initially resisted merchandise, sponsorships and other opportunities to make money. He also examines Greg Glassman’s influence, the Reebok partnership and the difference between CrossFit as a company and CrossFit as a training methodology.
They debate whether HYROX places enough value on strength, why elite CrossFitters cannot simply walk into HYROX and dominate…
The skinny
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