Using AI in field sales without gutting the sales team | Lauren McCullough, Co-Founder & CEO, Tromml | Ep. 6
Field sales is the part of commerce that data never quite reaches. The rep has the relationship, the context, and forty years of counter knowledge, and most of it dies in a notebook nobody reads. This episode is about closing that gap. Matt Johnson calls in from the AI for Distributors event in Chicago while Floyd Blaikie hosts two guests from Pivotree's automotive world: Lauren McCullough, co-founder and CEO of Tromml, and Pivotree's Sam Russo. Lauren takes the side most software founders won't: the human relationship is the asset, and AI exists to make it sharper, not replace it. The…
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