Embedded Finance That Scales with Jane Podbelskaya, Charge Forward | Episode 529
This conversation is part of a three-part series about Embedded Finance that Jane Podbelskaya and I are launching leading up to Embedify 2026, our summit for vertical SaaS leaders on October 13 in Lehi, Utah.
Embedded finance sounds simple until you try to scale it. I sit down with Jane, Founder of Charge Forward and a former software engineer turned VC and fintech investor, to unpack the real drivers behind embedded finance adoption in vertical SaaS. The big theme is organizational readiness: if you cannot name the customer problem, the workflow moment, and the senior leader who owns the…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.