Latest / Hospitality Mavericks Podcast Show
#319 Bjarke Just Nielsen Founder at Norrlyst Koncernen - Scaling Restaurant Quality with Tech and Culture
Michael interviews Bjarke Just Nielsen, founder of Norrlyst Koncernen in Copenhagen, about building a fast-growing restaurant ecosystem and related tech companies.
Nielsen left corporate roles at Novo Nordisk and TDC, opened his first restaurant about five and a half years ago, then pivoted during COVID—without government support—by keeping staff and launching a deli that succeeded, accelerating his focus on online customer acquisition and data.
Today the group operates about 20 restaurants with roughly 550 employees, serves around a million guests yearly, and runs centralized systems where a…
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