From Product to In Store Experience
Need practical ideas for making your own stores more engaging, personal, and memorable? Shantelle Girard, Founder & CEO of Rancher Hat Bar, joins us to share how she transformed a custom hat concept that started in a vintage camper into a rapidly expanding experiential retail brand. We’ll talk about the power of customization, creating memorable in-store experiences, experiential marketing, training the people behind the experience, and turning customers into repeat visitors.
WESA Retail Roundup October 29, 2026:
Host: Glenn the Geek, Host of Horses in the Morning
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The skinny
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