Marketing Vanguard at Cannes: The Smart Ring That Made Wellness More Useful ft. Doug Sweeny of ŌURA
Marketing Vanguard continues its Cannes 2026 series as host Jenny Rooney sits down with Doug Sweeny, CMO of ŌURA. In this conversation, Doug shares how ŌURA has evolved from a sleep-focused wearable into a broader health and readiness platform, helping people understand what is happening inside their bodies before it shows up in their day. He gets into how ŌURA’s mission-led positioning, hardware innovation, and partnership ecosystem are helping the brand define what the next phase of wearable health looks like.
Doug Sweeny is the Chief Marketing Officer at ŌURA, a leading smart ring and…
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