Higher ed social media: how to create relevant and engaging content
Does higher ed social media have to be boring? Not according to Elise Holbrook, Senior Manager of University Social Media at Ohio University! In this episode, Elise will take us behind the scenes of Ohio University’s social strategy and share how higher ed social teams can create engaging content — without losing sight of their institution, audience, or goals. If you manage social for a university, college, department, faculty, alumni association, or another corner of higher ed, come hang out with us! You’ll leave with practical ideas for making your content feel a little less institutional…
The skinny
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