215 - How Do I Stand Out in a Crowded Market?

The Marketing Millennials · Nov 28, 2023 · 39m

How can universities stand out in a crowded market?

Ethan Braden, former head of marketing at Purdue University, shares his insights on creating a strong brand identity and fostering a sense of community within the university. He and Daniel discuss the importance of storytelling and explain how to create captivating content that resonates with your audience.

Ethan also discusses the role of social media and personal branding in growing a university's brand and how to engage with a target audience more effectively. How can great marketing rouse audiences and compel users to take specific…